Acquisition Marks Major Investment by Private Lender into Wholesale Client Growth Initiatives 

RCN Capital, a leading nationwide private lender specializing in financing for real estate investors, announced the acquisition of BLN Software, the leading software provider offering a Loan Origination System and Loan Management System for the private lending industry.  

By bringing BLN Software under RCN Capital’s company umbrella, the lender is looking to provide even more robust tools for its wholesale clients by investing in a state-of-the-art software platform that they can leverage to grow their businesses.  

“Having experienced firsthand the remarkable impact of utilizing BLN Software as our Loan Origination System, we are excited to bring such a cutting-edge and dynamic software provider into the RCN Capital family,” said Jeffrey Tesch, CEO of RCN Capital. “With the addition of new resources, we look forward to offering BLN Software’s products to our Correspondent Lending and Broker clients, empowering them to drive growth and success in their own businesses.” 

Since its inception, BLN Software has been delivering innovative software solutions for the private lending industry. Their robust platform empowers both lenders and brokers with the tools they need to streamline processes, make data-driven decisions, and achieve long-term lending success. BLN Software helps clients capture new opportunities, enhance their workflow efficiencies, and build lasting relationships. Today, leading lenders and brokers rely on BLN Software to optimize their operations and drive sustainable growth. 

“This partnership marks a significant milestone for BLN Software and strengthens our ability to deliver exceptional solutions to our clients”, says BLN Software’s Managing Director, Matthew Volz. “With RCN Capital’s industry expertise, we are better positioned to expand our software offerings and continue providing the innovative tools that empower lenders and brokers in our space. Together, we will drive greater success for our clients and transform the future of real estate lending.” 

About RCN Capital 

RCN Capital is the leading nationwide wholesale lender that provides residential investment loans for the purchase or refinance of non-owner-occupied single-family & multi-family properties. RCN specializes in providing wholesale partners with financing options for ground-up construction projects, fix & flips, and rental properties for their real estate investor clients. RCN lends to both new and experienced real estate professionals throughout the country. For more information on RCN Capital & our loan programs, visit: www.RCNCapital.com.
 

About BLN Software 

BLN Software is the leading software provider for the private lending industry. BLN’s platform centralizes and organizes deal scenarios from direct investors, mortgage brokers, and private lenders in a cloud-based solution. Founded by industry experts with decades of experience in real estate investing and lending software, BLN Software streamlines the lending process for mortgage brokers and private lenders. BLN’s platform offers a Loan Origination System and Loan Management System, allowing users to order credit reports, background checks, property valuations, and upload required documents. Additionally, BLN’s platform allows users to easily store, and access client contact information. 
 
With BLN Software, users can increase efficiency and grow their business. Choose the industry-leading software solution for your lending needs. Visit www.blnsoftware.com to learn more about BLN Software and the solutions they offer.  

In today’s competitive mortgage industry, customer retention is paramount for sustained success and growth. As a seasoned expert in the field, I’ve delved into research and experience to bring you comprehensive strategies that will not only retain but also delight your clients. Let’s explore proven methods to increase customer retention for mortgage professionals.

1. Personalized Communication: The foundation of strong customer relationships is personalized communication. Utilize customer relationship management (CRM) software to track client interactions, preferences, and milestones. Personalized emails, messages, and calls tailored to each client’s needs and stage in the mortgage process enhance their experience and foster loyalty.
2. Regular Touchpoints: Consistent communication is key to staying top-of-mind with clients. Implement a regular touchpoint strategy, such as monthly newsletters, industry updates, or personalized check-ins. These touchpoints reinforce your expertise, showcase your value, and keep clients engaged throughout their mortgage journey.
3. Exceptional Customer Service: Provide exceptional customer service at every touchpoint. Be responsive, proactive, and attentive to client inquiries, concerns, and feedback. Addressing issues promptly and going the extra mile to exceed expectations leaves a lasting positive impression and builds trust and loyalty.
4. Educational Content: Empower your clients with educational content related to mortgages, homebuying tips, market trends, and financial literacy. Offer webinars, blogs, and resources that add value and demonstrate your commitment to helping clients make informed decisions. Educated clients are more likely to stay loyal and refer others to your services.
5. Loyalty Programs: Implement loyalty programs or incentives to reward repeat business and referrals. Offer discounts, exclusive benefits, or referral bonuses to clients who choose your services for multiple transactions or refer new clients. These programs not only encourage retention but also incentivize clients to become brand advocates.
6. Survey and Feedback Mechanisms: Regularly solicit feedback from clients through surveys, reviews, and testimonials. Use this feedback to identify areas for improvement, address pain points, and enhance the overall customer experience. Transparent communication and active listening demonstrate your commitment to client satisfaction and retention.
7. Community Engagement: Engage with your local community through sponsorships, events, and partnerships. Building a positive reputation and presence in the community not only attracts new clients but also strengthens loyalty among existing clients who value your contributions and community involvement.
8. Continuous Innovation: Stay ahead of the curve by embracing technology and innovation in the mortgage industry. Offer digital tools, online applications, and streamlined processes that simplify the mortgage experience for clients. Investing in cutting-edge solutions shows your commitment to convenience, efficiency, and client-centricity.

By implementing these customer retention strategies, mortgage professionals can nurture lasting relationships, drive repeat business, and maximize client lifetime value. Remember, retaining a satisfied client is not just about closing a deal—it’s about building trust, adding value, and becoming their trusted mortgage advisor for years to come.

The real estate industry is evolving rapidly, thanks to emerging technologies that are changing how investors, buyers, and sellers navigate the market. Whether you’re a seasoned investor or just starting out, leveraging these innovations can provide you with a significant edge. In this blog post, we’ll explore some of the most impactful technologies reshaping real estate today.

Virtual Inspections and Valuations

Gone are the days when investors had to travel to multiple properties for inspections. Virtual inspections and valuations have revolutionized the way properties are assessed. With high-resolution cameras, 3D modeling, and AI-powered tools, investors can now conduct detailed inspections remotely. These technologies allow for:

• Virtual walkthroughs that replicate an in-person visit
• Structural assessments using high-definition imaging
• Accurate measurement of property dimensions
• Cost estimates for renovations and repairs

Not only do virtual inspections save time, but they also reduce travel expenses, making real estate investment more efficient and accessible.

Online Marketplaces for Property Investment

Online marketplaces have changed the way investors find and acquire properties. These platforms provide access to listings from across the country, enabling investors to diversify their portfolios beyond their local markets. Features include:

• Comparative analysis tools to evaluate different properties
• Market trend insights to identify high-growth areas
• Secure transaction processing for seamless purchases

By leveraging online marketplaces, investors can explore lucrative opportunities in new markets without the need for extensive travel.

Drones for Property Listings

Drones are becoming an essential tool in real estate marketing and property assessment. They offer stunning aerial visuals that provide potential buyers and investors with a comprehensive view of a property’s location, layout, and surrounding area. Key benefits of drone technology include:

• High-quality aerial photography and videography
• A better perspective of large properties and landscapes
• Inspections of hard-to-reach areas, such as rooftops and exterior structures

Listings that include drone footage tend to attract more interest and stand out in a crowded marketplace.

Data and Analytics for Smarter Investment Decisions

Successful real estate investment relies on informed decision-making, and that’s where data and analytics come in. Advanced tools powered by artificial intelligence (AI) and predictive analytics allow investors to:

• Analyze property values and historical price trends
• Identify emerging market opportunities
• Assess economic indicators that impact real estate investments

With access to real-time data, investors can make smarter choices and mitigate risks, ensuring long-term profitability.

Sustainable Energy Solutions

Sustainability is becoming a top priority for both investors and buyers. Technologies like solar panels and energy-efficient systems add significant value to properties while reducing environmental impact. Key advantages include:

• Lower energy costs for property owners and tenants
• Increased property value due to eco-friendly features
• Attracting environmentally conscious buyers and renters

Many investors are now incorporating sustainable energy solutions into their properties to enhance appeal and long-term value.

The Future of Real Estate is Here

From virtual inspections to AI-driven analytics, emerging technologies are transforming the real estate industry, making investment opportunities more accessible and efficient. Whether you’re looking to streamline your property search, make data-driven decisions, or invest in sustainable solutions, these innovations offer game-changing benefits.

Staying ahead of technological advancements is crucial in today’s competitive market. By embracing these emerging tools, investors can maximize opportunities and drive success in their real estate ventures.

For more insights into the latest tech trends in real estate, be sure to subscribe to our YouTube channel and check out our Tech Talk Tuesdays series. We cover everything from cutting-edge innovations to best practices for staying competitive in the ever-evolving real estate industry. Stay ahead of the game and join the conversation today!

Attending a tradeshow is only the first step in leveraging the benefits of the event. To truly stand out and capitalize on the experience, what you do after the tradeshow is just as important. In this blog post, we dive into the best practices for post-event follow-up to ensure that your efforts pay off.

Below are some key strategies to implement as soon as the event wraps up.

1. Align Your Sales and Marketing Teams

Effective follow-up begins with strong internal communication. As soon as you return from the tradeshow, gather your Sales and Marketing teams for a debrief. Share insights, discuss who you met, and identify potential partnerships. This is also an opportunity to share key takeaways with team members who couldn’t attend the event. Collaborating closely between Sales and Marketing helps ensure that everyone is on the same page regarding lead follow-up strategies and goals.

2. Respond Promptly to Show Leads

Timing is everything in follow-up, and responding promptly to show leads can be a game-changer. Have your follow-up campaign ready before the tradeshow ends so that emails can go out immediately once leads are entered into your system. A fast, tailored response can set you apart from competitors who may take days or weeks to follow up. Remember, the quicker you respond, the more likely you are to stay top of mind with prospects.

3. Prioritize Your Leads

Not all leads hold the same potential, so it’s essential to categorize them based on urgency and interest. Consider sorting your leads into these three categories:

• Cold Leads: Reach out within two to three days. While their interest may be lukewarm, a timely follow-up increases the chances they’ll remember your conversation.
• Warm Leads: These prospects showed interest at the event. Send a follow-up email within 48 hours and consider making a follow-up call to reinforce your outreach.
• Hot Leads: These are your top prospects. Send them directly to your sales team for faster engagement. Move them through the later stages of your marketing funnel to solidify the relationship.

4. Actually Follow Up

It sounds simple, but many businesses drop the ball on follow-up. Make it a priority to reach out promptly and provide any information you promised during the tradeshow. Use your CRM to log all leads and important notes from your conversations. This detailed information will help you continue the conversation from where it left off on the show floor, making your follow-up more personalized and effective.

• Be confident, but let your personality come through in your communications.
• Refer to your notes to hit the key points that resonated with prospects.
• Get straight to the point and don’t miss any crucial details.
• Always include next steps, especially setting up a time for a follow-up call.

5. Implement What You Learned

Tradeshows are more than just lead generation opportunities—they’re learning experiences. As you reflect on your time at the event, put what you learned into action. Review your notes and identify specific strategies or tools you can apply to your work. Ask yourself:

• What resonated with you most?
• How can you use the information to improve your processes or performance?
• Did the event reveal any gaps in your skills, processes, or technology?

Make a concrete plan to implement these insights and set a timeline for making changes. The sooner you act on what you’ve learned, the more effective and impactful those changes will be.

Attending a tradeshow is a fantastic way to network, generate leads, and learn about the latest industry trends, but the real magic happens after the event. By following these best practices, you’ll be able to maximize your tradeshow success and turn those new connections into lasting partnerships.

Stay tuned for more tech and business insights on Tech Talk Tuesdays! Don’t forget to subscribe to our channel and hit the notification bell to never miss an update.

Conferences are invaluable for networking, learning, and finding new opportunities, but to get the most out of them, preparation is essential. We’re diving into how to prepare effectively before attending a conference. Let’s break it down.

1. Selecting the Right Conference

The first step to maximizing your conference experience is choosing the right events to attend. Consider the following factors when making a selection:

• Attendee List: Who’s going to be there? Are these people you want to connect with or learn from?
• Size of the Conference: Larger events offer more exposure, while smaller ones provide intimate networking.
• Location: Is it easy to travel to or attend virtually?
• Speakers and Sessions: Are the topics relevant to your industry and professional goals?

Carefully selecting a conference that aligns with your interests and goals will make your preparation more focused and meaningful.

2. Set Clear Goals

Once you’ve picked a conference, set some clear objectives.

What do you want to achieve?

• Learning more about your industry or market?
• Connecting with key people?
• Finding solutions to specific business challenges?

Knowing what you want from the event will guide how you approach it, who you target for meetings, and which sessions you prioritize. You’ll walk into the event with purpose, ready to achieve your goals.

3. Perfect Your Elevator Pitch

Networking is a huge part of conferences, and standing out is key.

Craft a concise and impactful elevator pitch that includes:

• A problem your audience might have.
• How you or your company solve this problem?

Practice until it feels natural. A great elevator pitch makes you memorable, increasing the likelihood that you’ll make meaningful connections that last beyond the event.

4. Connect Before the Event

Don’t wait until you’re at the conference to start networking.

Use tools like:

• LinkedIn
• The event’s website
• Networking apps associated with the conference

Reach out to attendees or speakers you’d like to meet and propose a meeting in advance. This proactive approach can help you secure valuable face time with key contacts.

5. Schedule and Prioritize Your Time

Plan your conference itinerary before you go.

Look at the agenda and schedule key sessions, leaving room for:

• Networking breaks
• Exploration of the exhibit hall
• Ad-hoc meetings

By mapping out your time, you’ll avoid feeling overwhelmed and ensure you don’t miss out on opportunities.

6. Leverage Social Media

Use social media to engage with the event and its attendees:

• Follow the event’s official hashtag
• Share insights and contribute to ongoing conversations
• Connect with speakers and other attendees

This boosts your visibility and helps you stay part of the conversation, even after the event.

7. Utilize Conference Apps or Portals

Conference apps can be a game-changer. They offer:

• Real-time updates
• Session schedules
• Venue maps
• Networking tools

Make sure to download the app and familiarize yourself with it before the event starts.

Preparation is key to a successful conference experience. By selecting the right event, setting clear goals, refining your pitch, and planning ahead, you’ll be positioned to make the most of your time there.

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We are excited to announce our team’s participation in The National Private Lenders Conference (NPLA), hosted in Austin, Texas on October 27th to October 29th. This three-day event is tailor-made for real estate professionals, private lenders and mortgage brokers, offering a comprehensive exploration of topics related to private money financing, technology advances in the industry and the real estate market.

The NPLA Conference boasts a diverse lineup of speakers, each representing different sides of the industry. These experts will deliver valuable insights into the ever-evolving real estate market, covering crucial aspects of private money financing. Attendees can expect engaging presentations that address current trends, challenges, and opportunities within the sector, especially as we near the upcoming election.

Don’t miss the chance to visit our BLN Software booth during the conference. Our Senior Marketing Manager, Erica Sikoski, and Business Development Specialist, Jacob Therrien, will be on hand to engage in meaningful conversations and share valuable information about our software solutions.

For more details about the conference, you can visit the official NPLA Conference website. To plan your schedule and make the most of this event, check out the comprehensive conference agenda available here. We look forward to reconnecting with industry peers, gaining new insights, and contributing to the vibrant discussions at the NPLA Conference in Miami Beach.

Presenting New Opportunities for Their Wholesale Partners & Their Clients

BLN Software is proud to announce the acquisition of REiDeal Master, an innovative real estate investment platform. This strategic acquisition highlights BLN Software’s commitment to providing top-tier solutions in the real estate investment space by incorporating advanced data and insights that empower both the company’s wholesale partners and their investor clients.

With the acquisition of REiDeal Master, BLN Software is poised to revolutionize the way real estate investors find new properties. The platform offers real-time data, including deal analyzers, public records, mortgage information, and rental comparisons, enabling users to make informed and profitable investment decisions. This acquisition enhances the company’s existing suite of software offerings by providing unparalleled access to comprehensive real estate data and streamlining the investment process for investors.

Key Features of the BLN Software and REiDeal Master Acquisition:

1. Data-Driven Insights: The acquisition of REiDeal Master delivers real-time transactional data, helping lenders and investors identify and capitalize on profitable real estate opportunities. The platform reduces risk and increases the likelihood of investment success.
2. Customizable Solutions: REiDeal Master offers customizable features, ensuring that users can tailor their experience to meet specific needs, such as marketing tools, CRM capabilities and lead sourcing. This flexibility gives lenders and investors the tools required to thrive in an ever-evolving market.
3. Enhanced Investment Opportunities: With REiDeal Master investors can now monitor transactional activities more effectively, anticipate investment moves, and seize sales opportunities as they arise.

“We are excited to welcome REiDeal Master into the BLN Software suite of offerings,” said Matthew Volz, Managing Director. “This acquisition not only enhances our platform’s offerings but also solidifies our position as a leader in the real estate investment space. With this acquisition we are providing our clients and their clients with a significant advantage in making informed, profitable decisions.”

As the industry continues to grow and change, BLN Software remains at the forefront, offering cutting-edge software solutions that drive success. The acquisition of REiDeal Master transforms how BLN Software’s wholesale clients serve their investor clients, enabling them to make more informed investment decisions, mitigate risk, and maximize returns.

With the acquisition of REiDeal Master, BLN Software is taking their commitment to empowering their company’s lenders and brokers, to take their investors to new heights, providing them with the tools and insights they need to succeed in a competitive market.

About BLN Software
BLN Software is the leading software provider for the private lending industry. BLN’s platform centralizes and organizes deal scenarios from direct investors, mortgage brokers, and private lenders in a cloud-based solution. Founded by industry experts with decades of experience in real estate investing and lending software, BLN Software streamlines the lending process for mortgage brokers and private lenders. BLN’s platform offers a Loan Origination System and Loan Management System, allowing users to order credit reports, background checks, property valuations, and upload required documents. Additionally, BLN’s platform allows users to easily store, and access client contact information.

With BLN Software, users can increase efficiency and grow their business. Choose the industry-leading software solution for your lending needs.

About REiDeal Master

REiDeal Master is an all-in-one subscription-based technology platform that equips real estate investors with all the tools they need to thrive in every stage of the investment cycle. From market research to closing that next deal, REiDEAL MASTER’s comprehensive technology suite gives investors the competitive edge they need to succeed in any market conditions.  For more information REiDEAL MASTER, visit www.REiDEALMASTER.com. 

We’re diving into a topic that every professional, regardless of industry, should pay attention to: CONFERENCES. If you think conferences are just about listening to speakers or collecting business cards, think again! They offer a wealth of opportunities to grow both your career and your business.

Here are the top 10 reasons why attending conferences can be a game-changer.

1. Learn and Develop Your Skills

Conferences are treasure troves of knowledge. Whether you’re a seasoned pro or just starting out, there’s always something new to learn. The sessions and workshops are designed to introduce fresh ideas, emerging trends, and innovative practices that can broaden your skill set and give you a new perspective on your work.

2. Boost Your Network

Networking is the backbone of business success, and conferences are prime networking grounds. Imagine being surrounded by like-minded professionals, potential partners, and future collaborators. It’s the perfect setting to exchange ideas, forge new connections, and maybe even spark a collaboration that takes your business to new heights.

3. Understand Your Competitors and Industry Challenges

Knowledge is power, especially when it comes to your competitors and industry challenges. Conferences offer a unique opportunity to gain insights into what your competitors are doing and how they’re tackling common industry obstacles. This information is invaluable for staying ahead of the curve and positioning your business for success.

4. Acquire the Latest Industry Knowledge

The business world is constantly evolving, and staying updated with the latest trends and innovations is crucial. Conferences provide a platform where you can learn about the newest developments in your field, ensuring that you remain competitive and credible in your industry.

5. Implement New Knowledge in Your Company

It’s not just about what you learn; it’s about how you apply it. Conferences equip you with actionable insights that you can bring back to your company. Whether it’s a new strategy, a different approach to problem-solving, or a cutting-edge tool, implementing what you’ve learned can lead to significant improvements in your business.

6. Meet Industry Solution Providers

Exhibition halls at conferences are like gold mines for businesses. Here, you can meet solution providers who offer products and services that could revolutionize the way you work. Whether it’s software, equipment, or services, you’ll find tools that can help streamline your operations and boost your productivity.

7. Immerse Yourself in an Atmosphere Tailored for Growth

Conferences are more than just events; their environments are designed for growth. With workshops, lectures, and discussions all aimed at professional development, you’re in the perfect atmosphere to expand your horizons and take your skills to the next level.

8. Meet with Existing Customers and Partners Face to Face

In our increasingly digital world, face-to-face interactions are becoming rarer—and more valuable. Conferences offer the chance to meet with your existing customers and partners in person, deepening your relationships and creating opportunities for further collaboration.

9. Increase Brand Awareness

Brand visibility is key, and conferences offer a multitude of ways to boost it. From exhibiting to pre-show marketing, cross-promotional opportunities, and even handing out business cards or flyers, there are countless ways to align these activities with your brand and messaging. At BLN, we love to make our booth engage with games or theme-related activities that draw people in and leave a lasting impression.

10. Have Fun and Travel

Conferences aren’t all work and no play. They’re also opportunities to travel, experience new places, and meet inspiring people. Hosting a dinner or event and inviting your clients and partners can turn a business trip into a memorable experience. Plus, these connections often evolve into lifelong friendships.

So, the next time you have the chance to attend a conference, don’t hesitate—seize the opportunity! Whether you’re looking to expand your network, stay updated with industry trends, or just have a great time, conferences offer endless benefits for professionals.

Want to learn more about maximizing your conference experience? Check out our latest Tech Talk Tuesday video, where we dive deeper into these topics and share some insider tips. Watch the Video Now!